Here are a few fast selects from istock.com Would love to get elephant or feather feedback on them. If you click on the elephants you can rate them. To get things started and to make sure it works I have already rated them.
Continue readingVernacular-Spectacular
My brain has been cursed with my metaphor of elephant or feather. Frankly I have been stuck figuring out how to get some lift off with this idea. My latest “aha I think its figured out” was a few days ago when I came up with: riding elephants and blowing feathers. This captures the essence of harnessing […]
Continue readingGreg Bottrell likes this
My good friend Greg Bottrell, who Alison and I have known for 20 years, passed on a link to me this morning. When Greg sends me something I always take the time to check it out. Greg and I know each other from the bar and restaurant scene in Toronto going way way back to […]
Continue readingPush Marketing and Pull Marketing
Child pushing an elephant into his wagon Trying to grasp the difference between push marketing and pull marketing could be easier if you thought about what is like to push an elephant compared to pulling on a feather. You can look forward to these concepts being explored further in a chapter one day. While you […]
Continue readingwikihow.com
Hard to remember life before wiki. If you have not heard of, our used, wikipedia this review might go over your head. In a peanut shell wikis are powered by people using open source software from wikimedia With that information as background if you are ever wondering how to do something type wikihow.com into your browser […]
Continue readingthe northern byron bay
The Northern in Byron Bay is one of the best venues going in my opinion. Over the years it has hosted some of the biggest names in the music business. Bands and musicians just love to play at the Northern. What makes the northern such a feather? How did it’s reputation spread across the globe? Before I […]
Continue readingBook and domain name Update
Pondering some fine tuning or expansion of the elephant or feather concept. Of course I am. Below is a recreation of a diagram from the white board in the shed. I know its not as rustic as getting snap from inside the shed — but you have to keep some things private. Some preamble before […]
Continue readingMonteith’s Crushed Apple Cider
This product has become a regular in the shed. A special little treat that hits the spot at the right time of day or night. It’s selling out in many bottle shops and it’s featured on tap at one of my favourite pubs the Bangalow Hotel. What makes this beverage a feather is the flavour […]
Continue readingdumbofeather.com
Came across this interesting website which is the online face for this … ‘mook’ – half mag, half book. I have only had a quick look but instantly this website gets a feather rating for its design and usability. Can’t fault the way they have used the wordpress publishing platform either.
Continue readingDumbo?
Black or White? Heaven or Hell? Elephant or Feather? The problem with dichotomies is that things are rarely one or the other. Sometimes they are a bit of both. If the Catholics can create purgatory then it only seems fair that elephant or feather can have Dumbo: a sort of in between place to put brands […]
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